It is believed that parties come and go, but some stick as the highlight of the month. “33” Export brought excitement to Calabar with its 2-day friendship party, themed: “City of Friends” and boy, was it a hit?
The party hosted on July 28th and 29th 2018, was free, which makes it more interesting, and there were amazing rewards for winners of the consumer engagement activities.
The World Friendship Day celebration organised by the premium quality lager beer launched into the Nigerian market in 1979. also featured various activities like chess, table tennis, video games, ludo, snooker, draft and a couple more games.
Consumers from all over Calabar stormed the Municipal event center to celebrate the friendship themed day with “33” Export and were treated to top notch performances by Nigerian music’s finest.
Phyno thrilled the audience with his trademark Igbo verses and his charismatic performances which included the rendition of his new track “Nwa” as well as his more classic records like “Ghost Mode”.
The Calabar fans came out with their friends to have fun despite the heavy rainfall.
MC Galaxy also graced the stage, exciting the fans in attendance with his signature dance moves and catchy melodies.
The World Friendship Day is a day set aside to celebrate the values of friendship and “33” Export, which is Nigeria’s No 1 Friendship beer has made it a mandate of theirs to share this day with its millions of consumers across the Nation.
The next stop for the 2-day parties will see “33” take the friendship experience to the nightlife capital of the nation, Lagos, where the entertainment will be reved up a notch with Simi, Kiss Daniel and Pasuma slated to perform on the 3rd and 4th of August at the Eagles Club, Surulere.
“33” Export has been known for its impressive track record of connecting with its customers in fun and unique ways. The brand which is a strong advocate for the concept of friendship has impressed with its friendship themed parties and has now set the bar for what is expected for a lit party.
If the Calabar parties are anything to go by, we’re in for a mind blowing experience when the “City of Friends” parties come to Lagos next week.