Globacom has announced its sponsorship of the 2023 edition of Ojude Oba Festival, one of Nigeria’s biggest cultural events which holds two days after the Eid-El-Kabir festival in Ijebu Ode, Ogun State.
The total telecommunications solutions provider has been participating as main sponsor of the cultural event since 2006.
According to a statement, in a speech read by its representative, Mr Sola Mogaji at a pre-event press conference held within the Awujale Palace ground, Globacom stated that the theme of this year’s edition of the festival: OJUDE OBA: A LESSON IN RELIGIOUS HARMONY, underscores the place of religion and unity in the affairs of the nation.
The company added that its collaboration with the Ojude Oba Planning Committee is in furtherance of its determination to continue to venerate the cultures, traditions and customs that bind Nigerians.
“Our collaboration with the Ojude Oba Planning Committee is geared towards celebrating the unique tradition of the Ijebu people and at the same time fostering the cause of tourism which Ojude Oba has promoted for more than 100 years. This festival which has gained global recognition attracts tourists from other parts of Nigeria and the diaspora”, Globacom said.
According to the company, its sponsorship of Ojude Oba is to also promote the different nationalities and the cultures, traditions and beliefs that bind them as one geographical entity. It added that legendary festivals such as Ojude Oba have the potential to boost the country’s tourism industry.
The Coordinator, 2023 Ojude Oba Planning Committee, Dr Fassy Adetokunbo Yusuff, extolled Globacom for its consistency over the years and for being a first class partner of the age-old event.
He noted that the festival is not merely a parade of opulence by sons and daughters of Ijebuland as well as families of warlords who defended their heritage in wars of the past, but also a time for indigenes to reunite and express warmth towards friends, families and relations from far and near. “It is also a time to review the growth achieved in the past and an avenue to plan towards more infrastructural and industrial development of our land of birth”, Chief Yusuff said.