A pair of 1972 running shoes, one of the first pairs made by Nike Inc, sold for $437,500 on Tuesday, July 23, which broke the record for a pair of sneakers at public auction.
Sotheby’s head of eCommerce, Noah Wunsch, explains what makes them so special. Rough cut – no reporter narration.
The so-called Nike “Moon Shoe,” designed by Nike co-founder and track coach Bill Bowerman for runners at the 1972 Olympics trials, was the top lot in the first-ever auction dedicated to sneakers at Sotheby’s auction house in New York.
Sotheby’s said the price was a world auction record for a pair of sneakers. The buyer was Canadian investor and car collector Miles Nadal, who had previously paid $850,000 for 99 other pairs of rare or limited collection sneakers offered by Sotheby’s.. Read more