The Soundcity MVP Awards Festival is to hold on January 11, 2020, the orgnisers have said.
According to the organisers in a statement, “the year 2019 has definitely been one of the most amazing ever witnessed in the African pop music scene…Now its time to recognise who are the real MVPs of the 2019 Afro-Pop Music experience…SOUNDCITY MVP Awards Festival is set for another amazing round of unveiling your top ballers…”
Further the statement explained that the award, unanimously regarded as the king of the hill and the most prestigious event of the year after year on the continent, “the SOUUNDCITY MVPs celebrate music, community and the most outstanding Afrocentric cultural achievements in the most premium live TV event”.
The Soundcity MVP Awards Festival it stated is famed for iconic performances from Busiswa’s electric stage domination to her never seen before joint performance with Niniola to Jidenna’s much talked about closing performance in the last edition all the way back to when 2baba Idibia, Sarkodie, Davido, Emtee, Patoranking, Tiwa Savage and Cassper Nyovest’s colourfully rewrote live set showmanship in the 2017 edition.
“Beyond the show-stopping performances, audiences have come to revel in the beauty of live television as produced by the Soundcity Africa team for the ceremony that is now in its fourth year of running as the MVPs and well over a decade of being SMVAs,” it stated.
In 2019, The Soundcity MVP Music Awards introduced the special recognitions and non-voting award presentations in multiple categories including Special recognitions in Business Entrepreneurship; Sports; Fashion; Social Entrepreneurship/Digital Influence; Community/Socio-political development; and Creative Arts.
According to Mr Tajuddeen Adepetu, Executive producer of the Soundcity MVPs, “current estimates show that the 2020 SOUNDCITY MVPs telecast which will be aired live across the continent on Saturday, January 11 on the Soundcity TV channel DSTV 327 to an anticipated 25 million viewers across the continent”.
The event producer, Mr Adeniji Daniel says that “…this year’s edition of the Soundcity MVPs promises to bring our fans the best performances from the hottest musical acts on the continent. Also in the bag of surprises will be international show hosts, unexpected collaborations and buzzworthy pop culture moments that will definitely have the world talking for a long time to come…”
The nominations list for the fourth edition of the Soundcity MVP Awards Festival will be released on the 1st of December 2019 via @SoundcityMVP, Soundcity TV and Radio platforms, social media accounts, websites as well as partner platforms. The countdown has now begun!
For the latest “Soundcity MVP” (MVPs) news, exclusive content and more, follow the MVPs on social media @soundcitymvp and join the conversation by using the official hashtag for the show, #SoundcityMVP.