The vegan influencer community has been shaken yet again by a major scandal, and at the center of this affair lies the gravest offense someone in the fraternity could make: eating meat. (Yikes.) Let us enter the personal hell of vegan blogger Yovana Mendoza Ayres, better known on Instagram as @Rawvana, who has been accused of dining on fish, and has since faced an onslaught of vicious criticism for the “crime” she has committed.
What should I know about the influencer?
Yovana Mendoza Ayres is a 28-year-old vegan, fitness, and lifestyle influencer and vlogger behind Rawvana, a brand that wants you to “reveal your authentic self by practicing daily gratitude and self-love,” and “eat an abundance of delicious fruits and veggies.” In the six years since she started Rawvana, she’s amassed an incredibly large following: nearly 2 million subscribers on her Spanish YouTube channel(and nearly half a million on her English channel), and 1.3 million followers on Instagram.
But in the past week, BuzzFeed News reports that she’s fallen out of favor with quite a few of her formerly devoted followers. Read more