Lagos State Government has disclosed that it generated over $71.6 million in revenue across tourism, hospitality, and entertainment sectors in December 2024 session.
During the Yuletide, tagged ‘Detty December’, hotels alone accounted for over $44 million, while short-let apartments contributed over $13 million, underscoring Lagos’ immense economic potential as a destination city.
The Special Adviser to Governor Babajide Sanwo-Olu on Tourism, Arts and Culture, Mr. Idris Aregbe, spoke during the review of the ‘Lagos State Detty December 2024/2025 Report,’ with officials of Tantacom Experimental Projects and other stakeholders.
He said the record once again proved why Lagos is the tourism and entertainment capital of Africa.
The Special Adviser, who also commended the report released recently by the MO Africa Consulting on the impressive millions of dollars revenues generated from the December, said “tourism remains a vital driver of economic growth and cultural preservation for Lagos State, with the “Ember” season playing a key role.”
Recall that during the ‘Detty December,’ Lagos hosted a wide array of spectacular events that drew massive crowds and highlighted Nigeria’s rich heritage, among which were the Mrs. Universe Africa event, Greater Lagos Fiesta, music concerts, fashion shows, cultural exhibitions, culinary events, Spotify Wrapped Concert, Lungu Boy Block Party, Rhythm Unplugged, Entertainment Week Lagos, Joeboy, The La Vida Experience, African Fashion Week, and Fashion Souk.
The season also drew locals and members of the Nigerian diaspora, popularly known as IJGBs (I Just Got Back), as well as international tourists who were eager to experience the energy and diversity that make Lagos a global cultural destination.
“Beyond the economic benefits, ‘December in Lagos’ has become a platform to celebrate Nigerian arts, culture, and music on a global stage.
“It fosters community spirit, strengthens ties with the diaspora, and reinforces Lagos as a destination of choice for cultural tourism.,” Aregbe affirmed.
Speaking on the success of the Detty December, he said, “Babajide Sanwo-Olu administration is shaping a Lagos that blends tradition with creativity, creating unforgettable experiences for all.”
Aregbe noted that various activities held during the Detty December not only enriched the cultural landscape but also had a profound economic impact.He said “the progress recorded by the Lagos State Government reflects the visionary leadership of Governor Sanwo-Olu and the support of the Deputy Governor, Dr. Obafemi Hamzat,” noting that their dedication to fostering growth in tourism and culture laid the foundation for their achievements. (Vanguard)