Heineken makes dreams reality for football fans

Speaking on the announcement of the UEFA Champions League Trophy Tour, Marketing Director, Nigerian Breweries Plc, Emmanuel Oriakhi, had this to say;

“The UEFA Champions League is the most coveted trophy in club football, and one of the most followed sporting spectacles in the world. Heineken’s rich history with UEFA has brought us some of the most iconic and unmissable moments in the history of football. From the unforgettable volley by Zidane to seal the 2001 Champions League final to the miracle of Athens where Liverpool overturned a 3-goal deficit. These are the moments that make football such a passionate sport and we want to share these unmissable moments and experiences with fans across Nigeria. This campaign will see Heineken provide hundreds of experience centers where fans can view the Champions League matches in a premium ambiance that only Heineken can deliver. We also plan to reward lucky fans with opportunities to watch the UEFA Champions League Semi-finals and finals live. We’ve had a tremendous relationship with our consumers and we want to share in their passion for the game.”

Heineken has been proud sponsors of the UEFA Champions League since 1994. This illustrious relationship with UEFA has seen Heineken become one of the most recognisable brands in sports, particularly in European football.