Telecommunications company, Globacom, has said that Ojude Oba and similar festivals in the country had enormous potential to promote cultural diversification, national identity, harmony and unity. In his goodwill message to this year’s Ojude Oba festival in Ijebu Ode, Ogun…
Ojude Oba: Cultural celebration as brand strategy – Toni Kan
The Ojude Oba festival is a cultural and exuberant spectacle of sound, colour and joie de vivre. Sponsored by the telecom powerhouse, Globacom and other corporate bodies, it is a full day celebration of the very best of Ijebu culture…