“Word of Mouth” It was an expression we used to describe how one consumer influences another for good or bad regarding their interaction with a brand or product. Many times, word of mouth can be effective because it is about…
Between ‘Dividers-in-chief’ and Dividers-in-law – Wole Soyinka
I am notoriously no fan of Olusegun Obasanjo, General, twice former president and co-architect with other past leaders of the crumbling edifice that is still generously called Nigeria. I have no reasons to change my stance on his record. Nonetheless,…